Growth is critical to every business. No matter what they do, at the end of the day every business has the same goal- more sales, more clients, more income, more market share- in short, more growth. Despite your best intentions and hard work, sometimes you may feel your business is stagnant and not growing at the rate you aspire for. How do you achieve a constant business growth?

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When you are just starting your business, you need to raise awareness of your brand to drive traffic and sales to your site, but you likely don’t have the money to invest in expensive advertising or other marketing campaigns. It’s a Catch-22: You need to spend money to make money, but you don’t have the money to spend because you aren’t yet making any money.

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Competition exists is every business. There is no escaping the mountainous task of meeting up the challenges posed by tough competitors in order to sustain a profitable business. Although competition is threatening to many entrepreneurs, healthy competition actually induces positive energy in business and pushes it towards betterment. As Herbert Hoover  puts it, “Competition is […]

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